‘Adult Swim’ hosting zany ‘Block Party’

Local fans of Adult Swim programming will have the chance to check out their favorite shows re-imagined as carnival games – and bag free stuff, too.

“The Adult Swim Block Party and Ragbag of Jollification” tour will be at The Lodge Bar Saturday from 6 p.m. to 10 p.m. Admission is free and guests must be 21 and over.

The event will feature carnival games inspired by Adult Swim original series, raffles, prizes, free swag and musical performances by People Under The Stairs and Motion Potion.

“This is the third time we’ve had a carnival out in the world … and this one combines the music component, the off-campus component and the night-time [component],” said Stacy Moscatelli, director of marketing for Adult Swim. “It’s kind of a little bit more fun.”

Adult Swim is putting on the tour to connect with its fans, Moscatelli said.

“Since Adult Swim started, it’s been really important for us to get out and hang out with our fans,” she said. “It’s just sort of this connection that a lot of TV networks don’t have.”

The tour has 10 stops, all in college towns. Columbus was chosen because of Ohio State’s presence, Moscatelli said.

“[OSU] is just a good school and it’s got a good vibe,” she said. “We all kind of felt like the event could be really successful there.”

Columbus’ stop will be hosted by The Lodge Bar, located at 165 Vine St.

“It sounded like a good event, and it’s not going to cost us anything, so it sounded like a good event to do,” said Patrick West, general manager for The Lodge Bar.

West said that potentially poor weather and the Ohio State Spring Game may deter people from attending, but the fact that the event is free should lead to good turnout.

“They’re putting on a free event,” he said. “It’ll bring out the people.”

Each stop on the tour features live music from a different band. Los Angeles-based hip-hop group People Under The Stairs is playing in Columbus.

“[Adult Swim] asked us [to play], and we’re honored, because People Under The Stairs is all about … crazy stuff, and [Adult Swim] is too,” said Thes One, member of People Under The Stairs.

The tour is sponsored by Capcom and T-Mobile, both of whom will have stations at the event.

Capcom will be offering previews of their upcoming video games “Street Fighter IV,” “Lost Planet 2” and “Dead Rising 2,” while T-Mobile will be showing off its new HTC HD2 phone.

[This story ran online for The Lantern on April 23, 2010. Click here.]


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